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Brief Generator: Creative, Marketing, Tech

Quickly generate an agency brief in just a few clicks

Have you ever struggled to write a brief? Perhaps you’re not sure about the right level of information to include. Don't bother writing one from scratch. We’ve got you covered no matter what the project:


  • Creative briefs
  • Digital marketing briefs
  • Strategy briefs
  • Technical briefs

How Our Brief Generator Works

  • step 1

    Input your brief info

    Follow the prompts and select all the options that apply to your project brief. We've sorted everything into 5 easy steps for you.

    agency brief generator - step 1
  • step 2

    Input your email

    You'll be asked to input your work email address. We'll use this to generate a company name and description so that you don't need to manually type out exactly what your company does.

    get an automatically generated company description
  • step 3

    Copy it

    We'll generate your project brief for you to copy to your clipboard. You'll be able to paste it into your word editor of choice and take it from there. Happy project briefing!

    copy your agency brief to clipboard

Create high-quality briefs in an instant with our generator

Try the ultimate free Brief Generator, designed for agencies, marketers, strategists and creatives looking to create detailed and structured project briefs in just a few clicks.

We'll provide you with options to input, so the final output can be tailored to your project needs.

Why Use Our Instant Brief Creator?

  1. It'll save you time

    Generate professional-quality briefs instantly without having to draft anything.

  2. Customisable Outputs

    Tailor briefs for diverse projects, from marketing campaigns to design deliverables.

  3. It's free and easy to use

    No hidden costs, no complicated processes—just input your details and generate.

What makes our brief generator unique?

  1. Instant company description

    We'll leverage your company domain from your email to save you time on writing a lengthy description.

  2. It provides a broad spectrum of inputs

    Unlike other tools, our generator features a huge array of inputs, meaning you don't have to brainstorm or come up with lists of criteria to add.

  3. It's versatile

    Whether you're an agency, freelance marketer, or project manager, we'll have inputs catered to you!

5 Reasons Why providing an accurate Brief for an agency is crucial

  1. It aligns expectations between client and agency

    An accurate brief ensures both parties are on the same page about the project's objectives, target audience, deliverables, and timeline. This alignment minimises misunderstandings and sets a clear direction for the project.

  2. Maximises efficiency and saves time

    A well-detailed brief reduces the annoying back-and-forth, allowing your agency to dive into execution faster. It eliminates guesswork and streamlines the creative or production process, avoiding unnecessary revision rounds.

  3. Optimises Budget Usage

    By clearly defining scope and priorities, an accurate brief helps the agency allocate resources effectively. This prevents budgets overrunning and ensures that every dollar is spent towards achieving the desired outcomes.

  4. Drives better creative outcomes

    A precise brief provides the agency with the insights and context needed to craft tailored, impactful solutions. It inspires creativity while staying true to the brand’s goals and messaging.

  5. Builds stronger client-agency relationships

    A clear brief demonstrates professionalism and respect for the agency’s time and expertise. It fosters trust, collaboration, and a sense of partnership, leading to more successful projects over time.

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